Dr. Daniel Garett Van Der Vliet
Executive Director, Cornell University
Area of Interest
Leadership & Family Business
Global Family Business Leadership Program
The Blueprint To 3X Your
Family Business.
Lead your family business into its next phase of growth through AI, global expansion, and modern business systems.
Duration15 Months
Location7 Countries
FormatHybrid
Start DateJanuary 2027
EligibilityBachelor’s Degree
The Next Chapter Of Your Business Starts Here
Over 15 months, you'll progress through five online modules and five global immersions while building a transformation blueprint for your own family business. Every lesson is applied in real time, culminating in a Capstone presentation in New York.
Global Immersions
Learn Where Business Happens
Digital Transformation & AI
Brand, Product & Go-to-Market Strategy
Governance & Wealth Architecture
Global Expansion
Growth Capital & Transformation
Where you'll learn
Travel across seven countries to see how the world's leading companies operate.
- Dubai: Where family enterprise meets global ambition.
- Singapore: Where governance drives long-term growth.
- Japan: Where tradition and innovation go hand-in-hand.
- Germany: Where operational excellence creates legacy.
- Italy: Where heritage becomes a global brand.
- London: Where capital fuels family business growth.
- New York: Conclude your journey with global insights that'll become your competitive edge.
Term Project: Complete a GEAR digital maturity assessment and leave with an AI transformation roadmap tailored to your business.
- How to use the GEAR Framework to assess digital maturity.
- How to build AI-powered business intelligence dashboards.
- How to digitalize operations across your business.
- How to build a digital-first growth strategy.
- How to protect your business with cybersecurity and data governance.
- How to build new products and services using AI.
- How to lead digital transformation in a family business.
Term Project: Build a brand and go-to-market strategy tailored to your business, ready to put into action.
- How to modernize a legacy brand for today's consumers.
- How to develop products that balance heritage and market demand.
- How to tell a brand story rooted in your family values.
- How to build a digital-first go-to-market strategy.
- How to professionalize marketing, sales, and distribution.
- How to price, package, and position products for global markets.
- How to measure go-to-market performance with KPIs.
Term Project: Develop your family governance, succession, and wealth architecture roadmap.
- How to align family, ownership, and business interests.
- How to build a family constitution and governance framework.
- How to plan for leadership succession.
- How to strengthen governance across generations.
- How to build the right family office structure.
- How to diversify wealth beyond the family business.
- How to align wealth planning with succession goals.
Term Project: Build a 5-year global expansion roadmap for your family business.
- How to build a global market entry strategy.
- How to build cross-border supply chains and partnerships.
- How to lead across cultures and global markets.
- How to navigate international regulations and compliance.
- How to build global distribution and channel networks.
- How to learn from family businesses that expanded globally.
- How to build a 5-year global expansion roadmap.
Term Project: Present your complete Family Business Transformation Blueprint to a panel of mentors and industry leaders.
- How to prepare your business for growth capital.
- How to choose the right funding strategy.
- How to use innovation to create long-term growth.
- How to refine your transformation strategy with expert feedback.
- How to build a multi-year transformation roadmap.
- How to present your transformation strategy with confidence.
Step Into The Markets That
Wrote The Global Business Playbook
WHO IS IT FOR
Apply Now
Built For The Leaders Behind The Next Chapter Of Family Business
The Successor
You're preparing to lead the business, whether that's next year or already underway.
The Operator
Build modern systems, embrace AI, and create a roadmap for long-term growth.
The Global Thinker
Take a business built for one market and prepare it for the world.
The Innovator
A virtual-first programme designed for leaders who can't step away from the businesses they run.
What You'll Take Back To Your Business
Five outcomes · One programme
A Transformation Roadmap
Every module contributes to a transformation roadmap built around your business, helping you solve today's challenges while preparing for tomorrow's opportunities.
A Dedicated Advisor
Work one-on-one with a dedicated Programme Advisor throughout the programme and for 12 months after graduation as you turn ideas into action.
Quarterly Global Immersions
Travel across four global business hubs and step inside the companies, institutions, and ecosystems shaping the future of family enterprise.
Family At The Table
Invite a parent, sibling, or co-owner to key programme milestones, creating alignment around the decisions that shape your business's future.
Built Around Your Business
Fortnightly virtual sessions and quarterly global immersions let you keep leading your business while applying every lesson in real time.
Learn From The People Shaping Global Business
Area of Interest
Dr. Zal Phiroz
Adjunct Professor, Harvard University
Teaching
How companies manage supply chains & how to procure & ship globally
Dr. Shad Morris
Former Faculty Fellow, MIT Sloan
Teaching
How to work effectively in teams
Dr. Lan Ma
Adjunct Professor, NYU Shanghai
Teaching
How to market strategically in the real world
Mr. Faverie Stephane
Executive Group President, Estee Lauder
Area of Interest
Global Markets and Customer Dynamics
Dr. Edward Rogers
Former Chief Knowledge Officer, NASA
Teaching
How to Manage Complexities
Mr. Manoj Kohli
Former Country Head, Softbank
Area of Interest
Growth and Business Transformation
Mr. Nitin Gaur
Former Advisory Board Member
Area of Interest
How to Innovate in Fintech
Mr. Arjun Vaidya
CoFounder - V3 Ventures
Teaching
How to leverage marketplaces like Amazon to sell your products
Ms. Kevyn Eva Norton
Product Lead
Area of Interest
How to do Product and UX Research
Apply For The February
2027 Cohort
Begin your application
The Application · Four Steps
-
01
Application Form
Fill out the application form and tell us your story
-
02
Interview
Interview with an Industry Leader to assess cohort and program fit
-
03
Offer Letter
Receive your offer letter upon successful selection
-
04
Secure Your Seat
Secure your seat by submitting the program fee
Program Investment
Fee Structure
Currency in USDPlanning your finances is an important part of your academic journey.
Here's a breakdown of the program costs and what it covers.
Academic
USD · INCL. TAXES- Tuition30,500
- Global Immersions in 7 Countries25,790
Subtotal56,290
Administrative
USD · INCL. TAXES- Program Management2,600
- 12-month Post Program Mentorship3,900
Subtotal6,500
LIVING EXPENSES (CURRENCY IN USD)
- Accommodation, Meals & Amenities8,860
- Immigration, Flights & Local Services6,550
Sub Total15,510 USD
*Costs are indicative and exclude food and personal preferences. These costs are handled by Tetr and collected as part of the fees.
The Stories Behind Enduring Family Businesses
Forbes↗
Perdue Farms: Scaling A Family Business 10x
Forbes↗
Quikrete: Growing Through Strategic Acquisitions
Forbes↗
Southwire: From Near Bankruptcy To Industry Leader
Forbes↗
Cintas: Building A Billion-Dollar Business From Scratch
FOX Business↗
Samsung: Transforming A Family Business Into A Global Brand
↗Gucci: When Family Conflict Threatens A Global Icon
Forbes↗
The Vanderbilt Family: How Generational Wealth Was Lost
MoneyWeek↗
Adelphia: When Governance Failures Destroy A Business
Scholarships
Exceptional Leaders Deserve Exceptional Opportunities.
Whether you're leading change, building new ventures, or creating impact beyond business, there's a scholarship designed to recognize your journey.
FAQ
Any Questions?
01Do I need to prepare before starting the application process?
No preparation is required. The admissions process is designed to understand your background, ambitions, and readiness to grow your family business, not to test you on a fixed syllabus.
02What should I include in my application?
Share your academic background, your role in the family business, the challenges you're looking to solve, and what you hope to achieve through the programme. Honest, specific examples matter more than polished answers.
03What is the interview like?
The interview is a conversation, not an examination. We'll discuss your business, your ambitions, and how the programme aligns with your goals.
04Will I need to arrange my own travel?
No. Tetr manages travel, accommodation, and ground logistics for the Dubai Orientation and all global immersions. Participants are only responsible for international flights.
05Are mentorship and industry exposure built into the programme?
Yes. Learn directly from global faculty, industry leaders, and family business owners through masterclasses, mentorship, and immersive business experiences.
06Does the programme offer financial assistance?
Yes. Financial assistance may be available for exceptional candidates on a case-by-case basis. Speak to your admissions counsellor after receiving your offer.
07Who supports participants throughout the programme?
You'll be supported by a dedicated Programme Advisor throughout the journey, alongside faculty and industry mentors who provide academic and business guidance.
08How does this programme add value if I'm already working in my family business?
Every module is applied directly to your business. Instead of learning through case studies alone, you'll work on real opportunities and challenges within your own enterprise.
09How is this different from a traditional MBA?
Unlike a traditional MBA, this programme is built exclusively for family business leaders. It combines global business frameworks with hands-on work on your own business, so learning translates into immediate impact.
10Do I receive a certificate on completion?
Yes. Participants who successfully complete the programme receive a Certificate in Family Business Leadership from Tetr College of Business.
11What does the programme fee include?
The programme fee covers tuition, learning materials, Dubai Orientation, all global immersions, accommodation, ground logistics, Family Constitution Coaching, and 12 months of post-programme mentorship. International flights are not included.
12What is the refund policy?
Refunds are subject to the programme's terms and conditions and depend on when you withdraw. Full details are shared at the time of enrolment.
13Who is this programme designed for?
The programme is designed for next-generation leaders in family-owned or family-controlled businesses who are preparing to lead, modernize, and grow their enterprise.